Cite while you write, in Apple, Pages (iWork 09) with Endnote

When I started my thesis I wanted to write it in Pages (iWorks 09). The university librarian initially told me that it was not possible to cite and write natively with the Mac's iWorks suite. However we soon found out that you actually can.
Having finished writing without using Microsoft Word at all I would like to share a small video for all those Mac people who would like to know how to write scientific papers in Pages. If I might say it works pretty smooth, and it is quite versatile as you can see at the following:

D.G.